Washington Football Team set to announce their new team name ahead of the Super Bowl. The Football Team president Jason Wright said it won’t be a fan favorite on social media. The reveal date is set on February 2nd, 11 days before the Super Bowl. On Adam Schefter’s podcast, Washington Football Team’s CEO Tanya Snyder confirmed the final and eighth candidate for the team name. The alternative names are Armada, Presidents, Brigade, Red Hogs, Commanders, RedWolves, Defenders, and Football Team.
Boomer says the new name of The Washington Football Team is The Admirals
— Morning Show with Boomer & Gio (@WFANmornings) January 5, 2022
In the past, the public was aware of prospective team names. However, some team personnel said that wasn’t an official list. Snyder spoke about it in a great deal on Schefter’s podcast.
“Yes.” But Wright wrote on the team website on Tuesday that although Wolves — and RedWolves by association — were fan favorites, but that would not work because of trademarks held by other teams.
“We didn’t want to go down a route that could be dotted with legal hurdles,” Wright said in his President’s Brief. “The prospect of years of litigation wasn’t something we wanted you. Our fans, to have to bear as you begin to embrace a new brand.”
The reasons for the rebranding of the Washington Football Team
In July of 2020, the Washington Football Team announced that it would drop its mascot name since 1932 due to offensive undertones. After protests and multiple discussions in the spring of 2020 and pressure from several sponsors, the team looked into rebranding.
“We’re going forward, and that’s what the rebrand is all about,” senior adviser Doug Williams, who has been with the team as a player and executive for parts of 11 years, said during an episode of “Making the Brand” on the team website. “I can’t wait to see the team on the field and the fans in the stands with the rebrand on. It’s gonna be nice.
“It’s a clean uniform. … I believe in clean uniforms. You just got the number and the uniform stripes around the shoulders, and that’s it. That’s going to be a good-looking uniform.”
While the president of the team doesn’t believe the team name is a fan favorite, the general manager Martin Mayhew has a different approach. He believes many of the fans will enjoy the new design and uniforms of the Washington Football Team.
“They’re really clean, really crisp. They look cool, so I think the fans are really going to be excited about how the new uniforms look.”
“While we understood it would be a nearly impossible task to select a name that all of our fans would identify with as their first pick,” Wright wrote, “we are very excited about our final selection, which aligns with our values, carries forth our rich history, represents the region and, most importantly, is inspired and informed by you, our fans.”