The late great Kobe Bryant found ways to be transcendent in almost everything he ever did. This includes joining the “Sneakerverse” where many sneaker lovers enjoy his brand and his style of sneaker. According to Boardroom, many may know that Bryant was directly involved in the creation of Hyperdunks. Hyperdunks were an everyday basketball sneakers from 2010-2018.
Kobe Bryant transformed into all-out Black Mamba in the 2008 Summer Olympics.
Leading the Redeem Team to Gold through intense play and practice, he did it all while eliciting another alter ego just months before:
Steve Jobs.
A thread: 🧵⤵️https://t.co/UD2EwUGQwy
— Boardroom (@boardroom) October 16, 2022
Innovation continues to evolve whether the sneakers are made for the cement or for hardwood. However, the sneaker made on April 7th, 2008 overlapped the two. Bryant presented the Hyperdunk, the futuristic shoe that was made for Bryant to wear during the 2008 Summer Olympics in Beijing.
Although having three shoes as his own signature line with Nike, he was stil pushed as the face of the sneaker. At this point, Bryant was the face of the NBA and was just promoted to Team USA’s captain. Ultimately, making him the most marketable player at the time and an easy target to promote Nike’s products.
“It’s all about performance for me,” Kobe said honestly and prophetically at that Summit. “Every split second counts.”
Did Kobe Bryant Fake the Stunts to Help Sell the Sneakers?
This debate has occurred in almost every barber shop or lunch table around the country. However, Bryant did his own stunts and managed not to get hurt in the process, according to reports. Moral of the story, Bryant managed to come out with a new signature shoe, the Nike Hyperdunk.
He was always more than just an athlete, he was also a visionary and some considered him an artist. The sneakers changed the culture forever due to it’s versatility. Many decided to play in these sneakers because of how comfortable they were. However, many decided to wear these with regular outfits and everyday where.
This inspired many other shoes today to have the verstailttiy and comfortabiltity while playing and walking. The shoes Kobe Bean Bryant took part in became one of the most important inventions for sneakers in the last 10 to 15 years.
