Tyra Banks may have hung up her angel wings for the last time, but she’s still got the love of the catwalk.
The former Victoria Secret model, host, actress, and entrepreneur is channeling her love for modeling to help others embrace theirs. Recently reported Banks has announced that she’s launching a 21,000 square-foot theme park.
Set to open later this year, Banks is calling the park Modelland. It’ll be a ticketed attraction, which will aim to allow each visitor to “be the dream version of themselves.” Because according to America’s Next Top Model host, everyone deserves to feel like a supermodel, and the chance to be one.
“I created ‘Top Model’ to expand the definition of beauty based on my own pain of being told ‘no’ that I couldn’t do something because I’m curvy or I’m black. My empathy for women in general increased through the experience. And now with Modelland, I’m taking it 10 steps forward, giving people the opportunity to engage with the elusive world by opening it up to everyone. Men, women, families, all generations can come and enter this model world for a day, have a fun shopping experience, and an eventful meal. This will be the first of many.”
Modelland is to be an inclusive experience for all who visit and has been underway for the last 10 years. When the doors open, visitors can expect real shopping experiences, daily runway shows, restaurants, and user-generated content.
“It’s a permanent attraction anchoring the mall. I’m inspired by Disneyland, a place I went to a lot as a child. There is a storyline I have been working on for a year. Anybody can enter and feel like a model.”
Modelland will be located in the old Santa Monica Place shopping plaza. There is no currently any exact date of launch, or entrance fee. Tyra Banks says she got the idea for the name from a book she published about her life, in 2010.
Thoughts? Would you visit Modelland? Let us know in the comment section.
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